Google Webmaster Tools Released Search Impact Report

Today I received a mail from Google Webmaster Tools team regarding granted access to the new Google Webmaster Tools Search Impact report. This reports deliver a lot of very interesting data for webmasters, with a versatile set of filters to segment data. As the Search Impact report is still in alpha testing phase, it will be changing drastically over the testing period as Webmasters provide feedback. This new report should ultimately replace the current Search Queries report in Google Webmaster Tools.


With the help of Search Impact report you can easily analyze your site’s performance (Clicks, Impressions, CTR, Average Position) and compare these metrics using different dimensions.

The Search Impact report shows you a breakdown your clicks and position metrics by one of these six dimensions: Date, Popular Queries, Top Pages, Leading Countries, User Device and Google Search property.

Let me share screen shots; Scroll down for the reports:

By Dates:


Date Comparison:


By Queries:


By Pages:


By Countries:


Country Filter Option:


By Device:


By Web Property:


Girish Kapoor

SEO & Digital Marketing Analyst at Soft System Solution. I love social media. Almost as much as I love SEO. When the two come together, it’s a pretty exciting thing in the search marketing world.

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